Sam Dylan Finch

As an experienced journalist and senior editor in the wellness space, I know that readers are making some of the most courageous and impactful decisions when they’re consulting search engines and social media, especially when it comes to their health.

It’s my job (and my privilege!) to ensure the resources they find are empathetic, nuanced, responsible, and trustworthy, without being sensationalist or patronizing.

You need an experienced writer, editor, and content strategist who can cut through the noise, without relying on shortcuts that alienate and even mislead readers.

How to Support Someone in a Mental Health Crisis — Healthline
How to Tell If a Therapist is (Really) Neurodiversity-Affirming — Alma
How to Break Up With Your Therapist (Templates & Tips) — Alma
An LGBTQ+ Guide to Trying Sobriety — them

In my portfolio, you’ll find incisive op-eds and moving personal essays that not only generated buzz, but impacted the larger conversation around topics like complex trauma, suicide, transgender identity, body positivity, and more.

Writers aren’t just wordsmiths — we’re agents of cultural change. If we’re doing our jobs well, our impact is felt not just in a brief viral moment, but in a truly enduring way.

If you’re looking for a writer who can read the metaphorical tea leaves and start a conversation with longevity, let’s talk.

I Attempted Suicide. Here’s What I Want Loss Survivors to Know — Healthline
When Your Violin Is Supposed to Be a Cello — Huffington Post
Why I’m Not Fighting My Eating Disorder Anymore — Alma
Doctors Using a Transgender Patient’s Correct Pronouns is a Life-or-Death Matter — Teen Vogue

In the era of influencer marketing, many brands struggle to build relationships with their audience that go beyond the transactional.

While folks often feel connected to their favorite content creators, they rarely feel the same emotional investment in a faceless, buttoned up, capital-B “Brand.”

This is where content series, like recurring columns, can be so powerful. A micro-branded series can merge the authentic and accessible persona of an individual influencer, with the supportive “patron” presence of a company or publication — offering value and awareness without the sketchy feeling of a paid review.

I specialize in launching and creating series just like these with brands who are doing good work.

Recent Examples: Crazy Talk, Ask Alma, Blues Qs, Woo Curious

In the digital age, most practitioners — therapists, doulas, coaches, dietitians, and more — will inevitably end up marketing themselves online.

Whether that’s optimizing their website for search engines, building the perfect landing page, or elevating themselves as thought leaders through social media… I love helping providers tell the story of their work and connect with their ideal client.

I offer a wide array of marketing services, as well as offering consulting and coaching for those who wish to build their skills as creators but have limited bandwidth to do so.

→ Learn more about Marketing for Wellness Practitioners

Nearly every client I’ve worked with has said something to the effect of: “It feels like I’m just throwing darts randomly and hoping something sticks.”

And then there’s that 3-month itch after nothing seems to be working. You know the one! Do I just start over? Do I start a newsletter? A podcast? Maybe I throw my phone in to the ocean and become a bartender?

Spoiler: It’s probably true that you need more focus and strategy — or at the very least, a little more direction.

In my rapid fire calls, we’ll talk process, platform, medium, messaging, and most importantly, how to make this work as painless (and maybe even fun?) as possible.

Maybe you’re a digital community or organization in need of an ambassador, or a brand or non-profit in need of a trusted reviewer, content creator, or workshop facilitator.

My skillset across different digital mediums makes me an ideal creative partner, utilizing a thoughtful and strategic approach to every project, while still doing so with integrity and passion.

Chances are, if we have a similar set of values, there are abundant opportunities waiting for us. Send me an email, I’m happy to give you my best pitches.

Small business on a budget? Don’t count yourself out — for purpose-driven and heart-centered folks, I’m happy to find a way to work together.